When we refer to kinds we’re referring to the amount of times you require different artwork to be printed on the same specs (eg stock and size). Most often kinds come into play when ordering business cards, so if you require business cards for four people, this is four kinds.
The artwork files for four kinds can have simple differences across the range (such as names and contact numbers), or be completely different – as long as they’re on the same stock, same size and same finishes (like round corners or lamination) they pass.
When ordering through our online ordering system, make sure you select the correct number of kinds required. If you need 500 business cards for 4 people, select quantity 500 and kinds 4. That’s a total of 2000 cards to produce and we require separate artwork for each file.
Kinds save you both time and money, as they enable efficiencies when setting up your print job. Printing kinds also provides colour consistency throughout the range.
Learn more lingo by visiting our Glossary.
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